Privacy policy

This privacy policy describes how we collect and use personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Personal information is any data which can identify an individual, such as your name, postal address, and email address.

By continuing to use our website you accept the content of this Privacy Policy and any other documents referred to in it. This policy may change from time to time, so we recommend that you review it periodically.

Who This Privacy Policy Applies To

This privacy policy applies to all persons whose personal information we collect and use, including:

  • Customers
  • Suppliers
  • Service providers
  • Enquirers or complainants
  • Visitors to our website
  • Newsletter subscribers
  • Business contacts

How We Use Your Personal Information

We may collect, use, and disclose your personal information in order to operate our business. This includes:

  • Processing orders and payments
  • Carrying out our obligations under contracts
  • Creating and managing your online profile
  • Maintaining our accounts and records
  • Carrying out market research and analysis
  • Providing information, products, or services you request from us
  • Keeping you informed about updates or promotions (only if you consent)
  • Processing personalisation requests for custom wooden toys

When you place an order through our website, we may share information with third-party payment processors and delivery services. These organisations are under strict obligations to protect your data.

Marketing

Where you have given consent, we may use your information to contact you with promotions or special offers by email or post.

You can opt out of marketing at any time by contacting us at contact@joyfulloom.com

Cookies and Tracking

Our website uses cookies and similar technologies to improve your browsing experience and analyse site performance.

You can adjust your browser settings to refuse cookies, though some features of the website may not function properly without them.

For more information, please see our Cookie Policy.

Disclosure of Personal Information

We may disclose your personal information to third parties:

  • If our business or assets are acquired by a third party
  • If we are required to comply with legal obligations
  • To protect the rights, property, or safety of Vumra Commerce Ltd, our customers, or others (including fraud prevention and credit risk reduction)

Children's Data

While our wooden educational toys are designed for children, our services and website are directed to adults (parents, guardians, and gift-givers). We do not knowingly collect personal data from children under the age of 16. If you believe we may have collected such data, please contact us and we will delete it.

International Transfers

Some of our service providers (such as Shopify and payment processors) may process your data outside the UK or EEA. Where this occurs, appropriate safeguards such as the UK Government-approved Standard Contractual Clauses are applied to ensure your information remains protected.

How Long We Keep Your Personal Information

We will retain your personal information only as long as necessary to fulfil the purposes set out in this policy, unless a longer period is required by law.

How We Protect Your Personal Information

We take appropriate steps to protect your data against unauthorised access, loss, misuse, or disclosure.

However, transmission of information over the internet is never completely secure, and you share information with us at your own risk.

Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • The right to access the data we hold about you
  • The right to correct inaccurate data
  • The right to request erasure of your data
  • The right to restrict processing in certain circumstances
  • The right to object to processing for direct marketing
  • The right to data portability

To exercise these rights, contact us at contact@joyfulloom.com

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data has been mishandled.

Updating Your Information

If you would like to review, update, or correct your personal information (including your marketing preferences), please contact us at contact@joyfulloom.com

Data Controller

The data controller responsible for your personal information is:

Vumra Commerce Ltd Trading as: Joyfulloom Company No: 16707665

Address: Unit 7, Thames-Side Studios London, SE18 5AU United Kingdom

Email: contact@joyfulloom.com Phone: +44 7537 173821

Business Hours: Monday: 10:00 AM – 5:00 PM Tuesday – Thursday: 10:00 AM – 7:00 PM Friday – Sunday: 10:00 AM – 9:00 PM